Digital Radio Advertising for Small Businesses
Pandora and Spotify’s ad platforms allow companies to reach thousands of people while tracking their campaign performance in real-time.
Pandora by the numbers:
- About 70 million monthly active listeners
- Over 90% are listening to the free, ad-supported version.
Spotify by the numbers:
- About 217 million monthly active listeners
- 54% (about 100 Million) are listening to the free, ad-supported version.
Target your audience by:
- Music Genre
Want to reach 35-44 year old females living in Houghton County, Michigan that only listen to Classic Rock?
Awesome. You can do that.
Why we recommend digital radio advertising:
- Narrow audience targeting
- It’s measurable
- Choose your own ad schedule
- It’s cost-effective
- Link to your website with banner ads